SeeAR is an online festival that brings AR artists in New York together to showcase interactive AR works. During the event, artists will present their latest AR creations inspired by the city.
We believe digital art shouldn’t stay still - and neither should you. SEE AR reimagines urban space as a playground for participation, curiosity, and shared imagination.
It’s not just AR. It’s “Whoa, did you see that?” energy.
About SeeAR
Responsibility
Brand Identity
Visual Design
2D/3D Motion
Web
Credits
Personal Project
Overview
Developed the brand system for SeeAR, a conceptual online AR festival aimed at showcasing emerging AR artists and connecting audiences through interactive storytelling experiences.
Development
I crafted a visual identity that emphasized exploration, creativity, and connection, using playful typography, vibrant gradients, and motion-driven elements. The system was designed to be adaptive across digital touchpoints, including social media, virtual event portals, and promotional AR filters.
Outcome
The flexible brand toolkit included logo variations, event visuals, social media templates, creating an immersive and consistent festival experience across platforms.
