Rental System Enhancement

Non-profit WtC for business

Helping the WtC — an organization providing space and service for small businesses— with clarity and efficiency. This redesign streamlines the workflow by building a structured, end-to-end rental-to-service system.

Reduced communication overhead across stakeholders

Improved task completion from 60% → 100%

Enabled 40% faster and confident planning decisions

Role

Solo Product Designer

Timeline

11/2025 - 12/2025

Team

1 Web Designer, 3 Stakeholders, Marketing Team (WtC)

Contribution

XFN collaboration, User research, Design reviews, Interviews

Problem?

The current workflow creates delays, repeated back-and-forth, and unclear information across the rental process.

The current workflow creates delays, repeated back-and-forth, and unclear information across the rental process.

Welcome to Chinatown (WtC)’s event rental system evolved organically. Coordination relied heavily on manual communication and individual memory. As demand increased, operational friction became visible.

"We are looking for a sustainable solution that can help streamline our event rentals communications"

"We are looking for a sustainable solution that can help streamline our event rentals communications"

Research

Interviews with stakeholders and clients, we uncovered:

This wasn’t a UI problem. It was a systems thing.

Fragmented communication across channels, a lack of structured workflows, and misalignment with business goals created ongoing friction throughout the rental process.

Core Issue?

Breakdowns occur when client inputs are unclear, communication is fragmented, and feedback is not captured across stages.

Breakdowns occur when client inputs are unclear, communication is fragmented, and feedback is not captured across stages.

After a deep interview with Jeff, WtC’s Event Manager, who handles end-to-end rental communication, I mapped the workflow and identified three key breakdown points:

• Fragmented communication

• Vague client requests

• Post-event feedback

Goal

The goal was to bring structural clarity to the rental system, reducing communication overhead and enabling a scalable, mission-aligned workflow for the long-term operations and community events.

Design Process

Why focus on pre-event stages?

Why focus on pre-event stages?

Breakdowns originate in how client inputs are captured and structured in the early stages. By focusing on the pre-event stages, the design addresses the root cause rather than downstream symptoms.

• Structuring the intake process

• Providing clear visual references

Design Process

Why not fully automate the pre-event experience?

Why not fully automate the pre-event experience?

WtC’s value is rooted in community and in-person connection. Walkthroughs provide first-hand spatial experience and expert guidance, using the system to reduce friction and reserve in-person time for high-value conversations.

Here is the new Renal System!

Here is the new Renal System!

Design Solution

  1. A 5-Step Rental System Workflow

I proposed a 5-step rental system that front loads clarity, reduces staff follow-ups, and creates a learning loop.

  1. An Unified Intake Step

Replaced scattered email threads with a structured intake form connected to Airtable.

  1. Visualized Website Service

Adjusted based on feedback, pricing, usage rules, and space references were tucked behind collapsible sections.

Testing

With the results of 6 usability testing from internal staff members and clients, I iterated on the rental system to align with business goals while ensuring feasibility within technical constraints.

Outcomes

Validated by stakeholder feedback and client review, the redesigned system:

• Reduced back-and-forth

• Increased team confidence

• Enabled scalability

40%

40%

faster planning decisions

60% → 100%

60% → 100%

task completion

Reflection

This project reinforced the value of early stakeholder alignment. Talking with the team and listening closely helped surface real operational constraints, so the system addressed real needs and led to more grounded solutions.

I’m Kefan! Glad we could meet here.

Why don’t we collaborate, coffee chat or learn more? So let's connect!

© Kefan Shi, 2026

I’m Kefan! Glad we could meet here.

Why don’t we collaborate, coffee chat or learn more? So let's connect!

© Kefan Shi, 2026

I’m Kefan! Glad we could meet here.

Why don’t we collaborate, coffee chat or learn more? So let's connect!

© Kefan Shi, 2026